Culture Smart! India: The Essential Guide to Customs & Culture

All descriptions of “India” or “Indians” can only be offered as a simplification to aid understanding, rather than as a complete representation. That’s both the beauty and the challenge of visiting India – there is little that can be labeled generically as “Indian culture”. And there is little that compares with our own life “back home”, at least beyond the superficial trappings acquired during the British Raj or under the influence of reality tv.

The family is one of the most important and evident of all Indian values. Family in India means the extended family. Whether living under the same roof in the family home or scattered around the globe, family is the entire network of people who are related to each other by blood or marriage.

“If everybody tries together even a mountain can be moved.” – Malayalam proverb.

The extended family maintains and defines social boundaries, ensuring that individuals and single family units stay within the culturally prescribed norms. It is the family that forms identity, where values are passed on and lived out, on whom you depend for life and well-being.

Individuality, autonomy, and independence, highly esteemed values in the West, are antithetical to all that Indians traditionally hold dear. There is no such thing as “my property”, “my space,” or “my decision.” Individuals who act independently are viewed as selfish. Typically those rebels will be corralled through public ridicule or third-party communication.

Relationships and social responsibilities are of prime importance, since no one accomplishes anything on their own. Everything, from mothering and naming your children, to passing exams, and choosing a spouse, is done with the help of family. It’s not uncommon for business people to take time off work to attend the several day-long wedding of what we might see as a distant relative or to participate in a religious event. These things are viewed as acceptable responsibilities, and people feel obligated, if not overjoyed, to participate in them. Active participation in life events help to reinforce family identity and belonging, and ensure that just as you are there for others, they will be there for you.

The intensity and diversity of India can create both shock and awe for visitors that are not likely to subside. India is an experience best appreciated by those who are open to learn, able to cope with ambiguity, and willing to redefine generosity and friendship. Falling in love with India “is much like developing a taste for spicy food. You look at the chilies and don’t know how you’ll cope. But the aroma is enticing, so you dive in. If you don’t give up, one day you’ll discover that you’ve developed a craving for it.”

Culture Smart! India will make you aware of the basic values and behavioural norms you will encounter in India. It will help you navigate cultural differences and connect with real people, and offer many insights into the endlessly fascinating place that is India. Sab kuch milega!

Book Details:

    • ISBN: 9781787029002
    • Format: Paperback
    • Page count: 200
    • Dimensions: 170 x 110 x 15mm
    • Published at: £9.99 / $14.99 / CAN $19.99

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Culture Smart! Ghana: The Essential Guide to Customs and Culture

“You cannot tie a knot without using your thumb” – Ghanaian proverb.

In Ghana, relationships are the most valued of possessions. The idea that you can live next to a neighbor for years without knowing their name, as can happen in the West, is entirely alien to Ghanaians.

Rather, mutual help, collective responsibility, and reciprocal obligations are all regarded as important, and observers of Ghanaian life often remark on the strong sense of community found there.

A babysitter is never needed; people work together on communal farming projects, wealth is shared, and the elderly are never left to become lonely or isolated. So valued are relationships that a man will forego half of his evening meal and even his wife’s place in his bed should he receive an unexpected guest.

These communal values are extended to all, locals and visitors alike, so on your trip be prepared to receive numerous invitations to meals, parties, and even distant hometowns. If you have time to accept the invitation, it is a great opportunity to become more acquainted with Ghanaian culture and, more than likely, will mark the start of a new friendship.

Ghana is highly recommended for those seeking a different kind of vacation; a visit to this country can be both eye-opening and life-changing.

Visitors are warmly welcomed, but Ghanaians require them to be sympathetic to their customs and beliefs, and will have no hesitation in saying, “We don’t do that here,” should a faux-pas be made or a taboo broken.

It’s important for Ghanaians that they, and their guests, observe certain cultural rules and codes of conduct. Culture Smart! Ghana describes these rules, explains where they come from, and offers the reader an opportunity to get under the skin of Ghanaians and enjoy all that this beautiful country has to offer.

Show Ghanaians and their culture respect and you will, without a doubt, be made to feel welcome. Akwaaba!

For more on the culture and customs of Ghana, read our guide.

Book Details:

    • ISBN: 9781787022720
    • Format: Paperback
    • Page count: 200
    • Dimensions: 170 x 110 x 15mm
    • Published at: £9.99 / $12.99 / CAN $17.99

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